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Improve your marketing: why you need to write with personality

by Kirsty France | Sep 26, 2016 | Uncategorised

At some point, we all feel as if we might be invisible.  Our Facebook posts sink without trace, blog posts are ignored and the phone never rings.  You probably just need to improve your marketing, but how? That’s when the doubts start to creep in.  Maybe we’re just...

Improve your productivity and focus on the work you love

by Kirsty France | Sep 20, 2016 | Uncategorised

Everyone has tasks that they absolutely dread.  They could simply be deeply dull. When I do something I find difficult it seems like I’m wading through mud. If I delegated to someone with a different skill set they’d be racing ahead. Read...

Building a business community: why you need to seek out your super fans

by Kirsty France | Sep 20, 2016 | Uncategorised

Do you think of yourself as being part of a community?  Sometimes it feels as if modern life is increasingly isolated and we’re all living in our own little bubbles.  For me, that notion disappears as soon as I arrive at the school gates or my local toddler group.  I...

Getting attention: how a headline can help your social media posts

by Kirsty France | Sep 12, 2016 | Uncategorised

Do your blog posts go unread?  Is your Facebook business page like a graveyard?  If you feel like giving up on content marketing, you’re not alone. Trying to market yourself on social media these days is an uphill struggle. Business-related posts get thrown in with...

Blogging: how to blog when you don’t know where to start

by Kirsty France | Sep 6, 2016 | blog writing, blogging, writing

So you’ve decided your business needs a blog.  Or maybe you’re just thinking it might.  Congratulations!  Writing a blog is one of the best things you can do to connect with your customers. Blogging allows you to talk to your audience in your own voice...

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Latest Posts

  • Writing for Humans: How UX Makes Your Content Actually WorkFebruary 25, 2026
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  • User experience: why the words on your website matterFebruary 25, 2026
  • 10 lessons from 10 years: what I wish I’d known when I started my businessFebruary 25, 2026
  • The story so far: celebrating ten years in businessFebruary 25, 2026

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