I know, it’s an odd question. Why would a sinking ship help you to reach more customers and sell them holidays? Surely the last thing you want to remind them of is death and disaster?
Read on and all will be revealed…
Month: August 2017
Why aren’t you using video in your business?
I know you’ve probably heard it a thousand times (at least). Video is an amazing marketing tool. Facebook loves video so you’re more likely to get into people’s news feeds. It gets you in front of your customers like nothing else. They can see you and hear your voice so they get to know you.
But that’s the problem, isn’t it? I know, because I’ve told myself the same things you have. My hair’s a mess, I don’t have any make up on, I need to lose weight, etc., etc., etc. So here’s how to grasp the nettle and get yourself in front of a camera.
How you can talk to anyone about your business
I always used to think that people who started their own business must be naturally confident. They must be natural entrepreneurs with the communication skills to match. I reasoned that anyone with the confidence to start their own business must have the confidence to talk to anyone.
Then I started my own business. I didn’t do it because I want to take over the world. I don’t even mind if I never become a millionaire. Although it would be nice. The real reason I started my own business is because I want to earn my living doing the thing I love best. Most of the other business owners I’ve met in that time are exactly the same.
I’m not quite at the point where I can talk to anyone, but I’m getting there. Here’s how
You can write to entertain your customers (honest!)
We all have those times when we sit at a computer staring at a blank screen and wondering what to write. Even me. Or we write an opening sentence seventeen times because it doesn’t sound right. It’s tempting to just give up on the whole blogging thing altogether, right?
Wrong. If you’re even attempting to write a blog it’s because you know it’s a good idea. It helps you to communicate with people who need you and will love what you do. So how do you do it? The truth is, if you write to entertain your customers you can’t go far wrong.
Here’s how to do it.