I know that Corporate Social Responsibility is a bit of a buzzword. You’d be forgiven for putting your hands over your ears and waiting for it to go away.
If you were to do that, I suspect you’d be making a mistake. In the current climate, demonstrating a commitment to Corporate Social Responsibility could be the difference between you and the competition.
Increase your local profile
Even if your business is global, you’re part of a local community. Multinationals can attract impressive national press coverage, SMEs less so. Positive coverage in the local press will bring you the right kind of attention when it comes to working with local businesses.