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Do you ever feel you’re pulling yourself in different directions?

by Kirsty France | Mar 21, 2022 | storytelling, work life balance, writing

Photo by Andrea Piacquadio from Pexels I don’t think I’m alone in having a lot of different things in my life. We’ve all got those metaphorical balls (the ones we juggle, but occasionally the other kind too). There’s all the life stuff; the home,...

Need some new ways to repurpose your blog?

by Kirsty France | Feb 28, 2022 | blog writing, blogging, content marketing, content strategy, marketing, social media

Photo by Karolina Grabowska from Pexels When you repurpose your blog, you take it from being a series of lovely, informative posts on your website to a content-generating machine. No, I’m not exaggerating. When you’ve gone to the effort of writing a...

5 ways to improve your blog today

by Kirsty France | Feb 7, 2022 | blog writing, blogging, content marketing, editing

Photo by Suzy Hazelwood from Pexels Have you ever sat looking at a blog post you’ve just slaved over and felt that it was just a bit – meh? Could it possibly be a bit waffly and difficult to read? Maybe you’re just wondering why anyone would be...

How to get blogging basics right (aka I made mistakes, so you don’t have to)

by Kirsty France | Jan 31, 2022 | blog writing, blogging, content marketing, marketing

Image by Suzy Hazlewood via Pexels If you’re just starting out writing a business blog, it’s important to get the basics right. On the other hand, if you’ve been going for ages, it’s still worth checking to see if you’ve developed any bad habits. I’ve made every...

Case study: Just Jules jewellery

by Kirsty France | Nov 8, 2021 | blog writing, blogging, Case study, content marketing, marketing, writing

Image by Just Jules jewellery Freelance life has its ups and downs, but sometimes you get lucky. One of my lucky moments involved meeting the lovely Jules Baines from Just Jules jewellery. I met Jules networking (I know, this is a recurring theme for me). We became...
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  • The story so far: celebrating ten years in businessFebruary 25, 2026

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