by admin | Feb 25, 2026 | customer experience
When I first started my business, a friend set up the basic website structure for me, and I’ve been managing it myself since then. The old site was incredibly wordy (because obviously that comes naturally to me). When I write for clients, I find it easy to talk about...
by Kirsty France | Jun 11, 2025 | content ideas, content strategy, customer experience
Have you ever written new marketing content and got all excited about how clever or impressive your new product or service is? Or do you think that everyone knows what you do and anything you might have to say will be predictable and boring? The trouble with both...