by Kirsty France | Jul 1, 2024 | content marketing, content strategy, content writing, website copy
Using the right words on your website helps you attract your ideal customer and make more money. You’ll also enjoy your life more. You can work with people who get you instead of those who complain because your service wasn’t what they expected. When you’ve gone to...
by Kirsty France | Jun 17, 2024 | Guest blog
As someone who found out he had ADHD aged 41, I’ve spent my life trying to live as a neurotypical and wondering why the advice given by society has never worked for me. Because of this, people with ADHD often feel like they are failing. I guarantee that if you find it...
by Kirsty France | Jun 10, 2024 | content ideas, content marketing, content strategy
Does the phrase ‘content marketing strategy’ bring you out in a cold sweat? Yeah, me too and I write the content! It’s easy to overcomplicate things, but marketing only needs to tell people who you are, what you do and how that helps them. In practice it can be a bit...
by Kirsty France | May 20, 2024 | business life, Guest blog, mindset
The title is a little cheeky. My reaction to people telling me I could make so much more money if I worked more hours. I nodded, then ignored them. If I can live a fabulous life and only work 16 hours a week, what more can money buy me? I’m writing this...
by Kirsty France | Apr 29, 2024 | blog writing, content ideas, content marketing, content writing, copywriting, marketing, writing
You’re an expert at what you do, so it might be hard to remember when you were a beginner. However, when new people see your content, a few of them will probably be completely new to the kind of work you do. It’s worth thinking about ways to talk to them, so ask...
