by Kirsty France | Jun 20, 2016 | Uncategorised
When I first started my business I read everything I could get my hands on that could teach me the new skills I would need to reach potential customers. I’m still reading, but over time I’ve worked out where my time is best spent. Even though I write...
by Kirsty France | Jun 13, 2016 | Uncategorised
When I first started my business, using content marketing was an easy decision. I produce content for other people so it was the obvious way for me to showcase my skills. That said, deciding exactly what I was going to write proved slightly more...
by Kirsty France | Jun 6, 2016 | Uncategorised
If you’ve been in business for any length of time, you’ve probably heard about content marketing. You may even know what it is. If you’re reading this thinking that you should know but you feel silly asking, this blog is for you. What’s content marketing?...
by Kirsty France | May 23, 2016 | Uncategorised
If you’re anything like me, when you first start your own business or go freelance you do everything yourself. This is particularly true when you’re operating a service based business or can make your products at home. You are your business and you can be...
by Kirsty France | Mar 14, 2016 | Uncategorised
Why does your business need to blog? Blogging is one of my primary marketing tools. It’s cheap, effective and shares your expertise with your customers without beating them over the head. More importantly, it shows that there is a person behind the branding. As my...
