by Kirsty France | Mar 18, 2019 | blog writing, blogging, business growth, storytelling
It’s easy to think of storytelling as being something you do with your children. You can cuddle up at the end of the day and send them off to sleep with a lovely bedtime story. Mine are still young enough to watch CBeebies so we sometimes get the added bonus of a tale...
by Kirsty France | Mar 4, 2019 | blog writing, blogging
What springs to mind when someone suggests you should write a blog? Do you think of all of those influencers that you see on Instagram getting wined and dined in return for a good review? Or maybe you think it’s something for professional writers or marketing...
by Kirsty France | Jan 14, 2019 | content strategy
You know that you need a content strategy which aligns with your goals (and if you don’t read my last two blogs here and here). Actually coming up with one is a whole different kettle of fish. If you haven’t got the faintest idea where to start, you’ve come to the...
by Kirsty France | Sep 6, 2016 | blog writing, blogging, writing
So you’ve decided your business needs a blog. Or maybe you’re just thinking it might. Congratulations! Writing a blog is one of the best things you can do to connect with your customers. Blogging allows you to talk to your audience in your own voice...