by Kirsty France | Jan 10, 2017 | Uncategorised
What’s your marketing plan for 2017? Have you planned out the whole year, a few months or only as far as next week? You might be reading this thinking that you haven’t got a marketing plan. Maybe you’re struggling to find something that works. You might even be...
by Kirsty France | Dec 12, 2016 | Uncategorised
When it comes to Christmas shopping there are three kinds of people. The ones who have it all done and wrapped up by October, the ones who leave it until Christmas Eve and the rest of us, who are somewhere in between. If your business sells anything that could be...
by Kirsty France | Dec 6, 2016 | Uncategorised
Are you taking time off over the Christmas holiday? I certainly am. It might be freezing but as long as it isn’t raining I’m happy. I’m partly Scottish so I partially subscribe to the idea that there is no bad weather, just inappropriate clothing. My children may...
by Kirsty France | Nov 28, 2016 | Uncategorised
Do you want to create winning landing pages? The anatomy of your landing pages is really important as it allows your customers to skim read and still get the message. That means that the information that’s relevant to them needs to be written in a way that’s short...
by Kirsty France | Nov 28, 2016 | Uncategorised
Creating a great lead magnet that your potential customers will love depends on specificity. If you’re wondering what on earth a lead magnet is and why I’m waffling on about them, take a look at my last blog. It’s OK, I’ll wait. Ready? OK, let’s get down to brass...
