by Kirsty France | Sep 12, 2016 | Uncategorised
Do your blog posts go unread? Is your Facebook business page like a graveyard? If you feel like giving up on content marketing, you’re not alone. Trying to market yourself on social media these days is an uphill struggle. Business-related posts get thrown in with...
by Kirsty France | Sep 6, 2016 | blog writing, blogging, writing
So you’ve decided your business needs a blog. Or maybe you’re just thinking it might. Congratulations! Writing a blog is one of the best things you can do to connect with your customers. Blogging allows you to talk to your audience in your own voice...
by Kirsty France | Aug 18, 2016 | Uncategorised
Have you ever thought about working with a freelancer? Your view is likely to be influenced by the type of business you’re in. IT and software firms use independent contractors as a matter of course and often on long term projects. Creative...
by Kirsty France | Aug 18, 2016 | Uncategorised
You probably already know that email marketing is the most effective way of connecting with your customers. That said, you don’t want to be a spammer (trust me, you really don’t). So, how do you persuade people to sign up to receive your pearls of wisdom directly...
by Kirsty France | Aug 15, 2016 | Uncategorised
Do you recognise the girl in the picture? If not, I’ll enlighten you. That’s me, with my maiden name, 15 years ago, appearing on ‘University Challenge’. I had always lacked confidence because I was a generally unpopular, bookish child at school. Things improved in...
