by Kirsty France | Dec 14, 2020 | blog writing, blogging, business growth, business life, content marketing, copywriting, marketing, writing
Photo by Andrea Piacquadio from Pexels Marketing (and especially the selling part of marketing) can make a lot of us feel deeply icky. We know we need to sell stuff to make a living, but the idea of giving anyone the hard sell just feels wrong. There are lots of...
by Kirsty France | Dec 7, 2020 | business life, Christmas marketing, content marketing, copywriting, writing
Photo by Jill Wellington from Pexels I don’t know about you, but I sometimes struggle to tell people what I really want for Christmas. Mostly because the things I want always sound so boring when they come out of my mouth. “Oh, you know – books, gin,...
by Kirsty France | Nov 23, 2020 | business life, copywriting, storytelling, writing
Photo by Andre Furtado from Pexels Starting out in business is a huge adventure. I was so excited that I’d finally get to work on my own terms and write for a living. After a while, I realised that, while things were going well, I felt as if I was wearing a mask that...
by Kirsty France | Oct 5, 2020 | business life, business tools, content marketing, marketing, website copy, writing
Image by Bongkarn Thanyakij via Pexels Creating a website for your small business can be pretty daunting. If you’re doing it yourself, you need to decide which platform to use and how to make it all look great. If you’re not, there are loads of different professionals...
by Kirsty France | Jul 14, 2020 | blog writing, blogging, business life, outsourcing
Making the decision to outsource some of your business tasks is one thing. Finding someone you’d actually trust to do the work is quite another. If you’re looking for a full-time employee, you might be better off hiring someone to find suitable candidates. However,...
by Kirsty France | Apr 20, 2020 | blogging, business life, storytelling
I’m delighted to have been challenged by the fabulous Steve at The Diary of Dad to write about the positives that have come out of isolation. I have to confess, when all of this started I was panicking. As a business owner, the possibility of not being able to work...
