by Kirsty France | Oct 12, 2026 | editing, writing
The first draft of a blog or social media post, or an email to your subscribers, is only the start of the story. Reviewing, editing and refining your work helps you express yourself, show your expertise and connect with your ideal customers. If you’re reading your...
by Kirsty France | Oct 5, 2026 | content writing, editing
You’ve written a blog post that will help your ideal customer find you and understand how you can help them. You have a great, eye-catching headline, subheadings to keep everything organised, and a call to action that makes it easy for readers to take the next step....
by Kirsty France | Feb 7, 2022 | blog writing, blogging, content marketing, editing
Photo by Suzy Hazelwood from Pexels Have you ever sat looking at a blog post you’ve just slaved over and felt that it was just a bit – meh? Could it possibly be a bit waffly and difficult to read? Maybe you’re just wondering why anyone would be...