by Kirsty France | May 20, 2021 | blog writing, blogging, Case study, Christmas marketing, content marketing, marketing, writing
Photo by Katrien Grevendonck from Pexels How do you market your business at Christmas when your service isn’t seasonal? A Christmas blog sounds like a great idea, but what on earth do you talk about? If the problem you solve could come up at any time of...
by Kirsty France | Mar 22, 2021 | blog writing, blogging, business life, storytelling, work life balance
Photo by ThisIsEngineering from Pexels Like a lot of you, I’m a Mum who has had her kids at home for the last couple of months. The last period of home school (if you can really call it that) taught me a lot. It meant that I felt a bit more prepared for the day-to-day...
by Kirsty France | Mar 8, 2021 | blog writing, blogging, content marketing, writing
There are loads of reasons why you might have put off starting to write a business blog. One of the ones I hear a lot is the fact that it seems like a lot of work for one piece of content. (Actually, it doesn’t have to be one piece of content – read this to find out...
by Kirsty France | Feb 8, 2021 | blog writing, blogging, business growth, content marketing, marketing, writing
Photo by Andrea Piacquadio from Pexels Firstly, forgive me. I know that you’ve probably had people telling you to ‘add value’ left, right and sideways. If you’ve escaped this so far, well done. Over on my social media pages, I highlight a business...
by Kirsty France | Feb 1, 2021 | blog writing, blogging, content marketing, content strategy, marketing
When it comes to business marketing, there’s always a lot of chat about blogging. Some people will tell you that writing a blog is pointless because no one reads them anymore, and others will tell you it’s essential. It won’t surprise you to hear that I recommend...