Kirsty France Writes
  • Home
  • About Me
  • Services
    • Content Writing Packages
    • Project Work
    • Content clarity sessions
  • Portfolio
  • Blog
  • Contact
  • Book an introductory call
Select Page

Is it ever OK to use jargon in your marketing?

by Kirsty France | Nov 16, 2020 | blog writing, blogging, content marketing, copywriting, email marketing, marketing, social media, website copy, writing

Photo by Yan from Pexels When it comes to marketing, I’m a big fan of keeping things simple. Let people know that you understand the problem they’re experiencing and show them how you can help. Of course, there are loads of different ways to do that....

Are you speaking your customers’ language?

by Kirsty France | Nov 9, 2020 | Christmas marketing, content marketing, copywriting, marketing, social media, website copy, writing

Photo by Anastasiya Gepp from Pexels Have you ever read something that was so far above your head it might as well have been an aeroplane? Did you look at the opening sentences and realise that it meant absolutely nothing to you? Believe it or not, this can be a good...
Next Entries »

Archives

Latest Posts

  • Writing for Humans: How UX Makes Your Content Actually WorkFebruary 25, 2026
  • Why is it hard to turn your knowledge into great website copy?February 25, 2026
  • User experience: why the words on your website matterFebruary 25, 2026
  • 10 lessons from 10 years: what I wish I’d known when I started my businessFebruary 25, 2026
  • The story so far: celebrating ten years in businessFebruary 25, 2026

Newsletter

Not ready just yet? Get monthly blogging tips instead.

Success!

Subscribe To Newsletter

Services

Content Writing Packages

Project Work

Content Clarity Sessions

Info

Portfolio

About Me

Blog

Get in touch with me today!