by Kirsty France | Jul 24, 2019 | blog writing, blogging workshops, content marketing, marketing, training, workshops
When you first start marketing your business, it’s all trial and error. You might find that one post is a hit, then something similar completely flops. Over time, you can start to build up a picture of what your audience responds to and where your customers are coming...
by Kirsty France | Jul 9, 2019 | blog writing, blogging, storytelling, writing
I know, you’ve heard people like me bang on endlessly about using storytelling in your marketing. It’s a great way to get personality into your content and set yourself apart from the crowd. The thing is, how do you do it? It won’t surprise you to hear that it’s not...
by Kirsty France | Jun 3, 2019 | marketing, writing
I had a fabulous meeting with a lovely lady recently, and it got me thinking (again) about all the different skills you need in business. She was talking about all of the different elements that she was bringing together to make sure that the message she was sending...
by Kirsty France | May 28, 2019 | storytelling
I sometimes feel that I get bombarded by other people’s definitions of success. I hear all the talk about hustle and being a weekend warrior. Someone in one of the business Facebook groups I’m in even asked whether members were aiming for ‘five figures or six’ this...
by Kirsty France | Apr 29, 2019 | blogging, storytelling
I’ve been along to a few different networking groups since I started my business. You meet an incredible range of different people with all kinds of businesses. These days I find myself speaking to a lot of people who have a job and a side hustle. Some of them want to...
