by Kirsty France | Jan 10, 2022 | business growth, copywriting, marketing, SEO, website copy, writing
Photo by Monoar Rahman from Pexels Your website homepage is the main point of entry for new visitors unless they’ve clicked through to read a blog post. It’s one of the most powerful tools you have for attracting new customers, but it’s also easy to...
by Kirsty France | Jan 3, 2022 | content marketing, copywriting, website copy
Photo by Format from Pexels First, a disclaimer. I know a lot about writing website content, but not so much about the techy side. Let’s just say I know what I need to do to keep everything ticking over. If you want to know how to build a website, there...
by Kirsty France | Nov 8, 2021 | blog writing, blogging, Case study, content marketing, marketing, writing
Image by Just Jules jewellery Freelance life has its ups and downs, but sometimes you get lucky. One of my lucky moments involved meeting the lovely Jules Baines from Just Jules jewellery. I met Jules networking (I know, this is a recurring theme for me). We became...
by Kirsty France | Oct 11, 2021 | blog writing, blogging, content marketing, copywriting, marketing, Product descriptions, social media, website copy, writing
Photo by RODNAE Productions from Pexels If you already write brilliant product descriptions (and if you’re not sure where to start, read this), you might think that they’ll just sit on your website until your customers find them. Not necessarily. They...
by Kirsty France | Oct 4, 2021 | Christmas marketing, content marketing, copywriting, marketing, Product descriptions, SEO, website copy, writing
Photo by Pixabay via Pexels.com If you have a business that sells anything remotely Christmas-related, here’s a statistic for you. 38% of people start their Christmas shopping sometime in October. I know, I was surprised too. The question is, are you ready? Online...
