by Kirsty France | Jan 20, 2020 | blog writing, blogging, writing
The look on your face when blogging gets easier… I’m going to hazard a wild guess that since you’ve clicked on a link about stress-free blogging, you find blogging stressful. Is that a fair assumption? The source of your stress could be the idea of getting your...
by Kirsty France | Nov 5, 2019 | blog writing, blogging, content marketing, writing
There are lots of fantastic businesses selling perfect Christmas gifts, but what about the rest of you? What if your business helps your customers to create the perfect Christmas? Are you writing a Christmas blog post to tell them about it? A wide range of businesses...
by Kirsty France | Oct 7, 2019 | blog writing, blogging, content marketing, writing
Marketing success isn’t just about how good your message is. It’s about catching your audience at the right time and in the right mood. If you think about what season it is and what’s happening in their lives, you can include references to the things you can help with...
by Kirsty France | Sep 23, 2019 | storytelling
This week has a bit of an end-of-an-era feeling for me. I’d only been in business for about 6 months when a friend got in touch to ask if I’d do some consultancy work for her. She worked in the legal department for a large company, and they needed some support as one...
by Kirsty France | Sep 16, 2019 | blogging, storytelling
One of the many benefits of writing a blog is that it helps your future customers get to know you. You can talk to them about the stuff they’re interested in like a human being rather than a corporate cardboard cut-out. A lot of people love the idea of buying from a...
