by Kirsty France | Sep 30, 2024 | blog writing, content marketing, content writing, copywriting, emotional marketing, marketing, storytelling, writing
Once upon a time, our ancestors gathered around fires to tell stories that kept them alive. It bonded the tribe so they’d all look after each other and know to watch out for that scary-looking tiger that came ‘this close’ to eating the storyteller....
by Kirsty France | Sep 2, 2024 | content ideas, content marketing, content strategy, content writing, copywriting, writing
You know that good customer service is vital to your business. You might think that marketing is all about bringing in new people, but it can also look after your existing customers. It’s about going above and beyond basic information, like your delivery updates,...
by Kirsty France | Jun 17, 2024 | Guest blog
As someone who found out he had ADHD aged 41, I’ve spent my life trying to live as a neurotypical and wondering why the advice given by society has never worked for me. Because of this, people with ADHD often feel like they are failing. I guarantee that if you find it...
by Kirsty France | Jun 10, 2024 | content ideas, content marketing, content strategy
Does the phrase ‘content marketing strategy’ bring you out in a cold sweat? Yeah, me too and I write the content! It’s easy to overcomplicate things, but marketing only needs to tell people who you are, what you do and how that helps them. In practice it can be a bit...
by Kirsty France | May 20, 2024 | business life, Guest blog, mindset
The title is a little cheeky. My reaction to people telling me I could make so much more money if I worked more hours. I nodded, then ignored them. If I can live a fabulous life and only work 16 hours a week, what more can money buy me? I’m writing this...
