by Kirsty France | Jun 21, 2022 | business life, storytelling, work life balance
When I first started my business, one of the main reasons was the flexibility it gave me. When I was a solicitor there was a flexi-time policy and I changed to part-time working to give me more time with the kids but I was still basically working a 9-5. I couldn’t...
by Kirsty France | Jun 8, 2022 | blog writing, blogging, content marketing, content strategy, marketing
Photo by Designecologist: https://www.pexels.com/photo/leaves-hang-on-rope-1389460/ If I told you to think about the seasons when you plan your marketing content, a whole host of obvious ideas might spring to mind. Or they might not. Maybe your business doesn’t have...
by Kirsty France | Jun 7, 2022 | blog writing, blogging, content strategy
It doesn’t matter if you’re thinking about starting a blog or have been doing it for ages, we all dry up sometimes. You think you’ve said everything you could possibly say that would interest your audience or every topic that comes to mind seems too obvious. (The...
by Kirsty France | May 16, 2022 | Guest blog, work life balance
How many of you have suffered from body image issues? *hands go up* I certainly have and since starting my Sparrowlegs business, it has become apparent to me how many of us women in business have struggled with the image in the mirror. Did you know...
by Kirsty France | May 9, 2022 | blog writing, blogging, content marketing, emotional marketing, writing
Photo by Pixabay: https://www.pexels.com/photo/black-android-smartphone-on-top-of-white-book-39584/ I’m a big believer in sharing some of your life in your marketing. Here’s why. The question is, how much do you share? It’s one thing to give your audience a glimpse...
