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How you can find fascinating blog topics

by Kirsty France | Jul 5, 2021 | blog writing, blogging, content marketing, marketing, outsourcing, storytelling, writing

Image by Ekaterina Bolovtsova via Pexels When you start coming up with blog topics, there’s one very important thing to keep at the front of your mind. Your customer. Whatever you write about, ask yourself, “Will my customers care about this?” If they won’t, don’t...

Your marketing: do you know who’s watching?

by Kirsty France | Jun 21, 2021 | blog writing, content marketing, copywriting, marketing, social media, website copy, writing

Image by Daria Shevtsova via Pexels That sounds a bit creepy, doesn’t it? Like you might have a stalker. In a sense, you probably have, just in a good way. I’ve been in business for over 5 years now* and it’s taught me a lot about the way people respond to marketing....

Fight, Flight or Watch the Flames – A Mindful Approach to Stress

by Kirsty France | Jun 14, 2021 | business life, Guest blog, work life balance

Hi, I’m Jo Round, Mindfulness Teacher and guest blogger.  It’s taken me ages to decide on the subject area for this blog.  That’s not because I’m indecisive (at least I don’t think I am 😀) but because mindfulness is so far reaching, I could have gone down any one of...

Want more website visitors? You need to speak your customers’ language

by Kirsty France | Jun 14, 2021 | content marketing, copywriting, marketing, SEO, social media, website copy, writing

Photo by EKATERINA BOLOVTSOVA from Pexels You’ve probably spent a lot of time and effort creating a great-looking website for your business. There’s a lot of technical work you can do if you want more website visitors, but one of the most important bits...

Want to help new customers find you? Use your blog.

by Kirsty France | Jun 7, 2021 | blog writing, blogging, marketing, SEO, website copy, writing

Photo by Ivan Samkov from Pexels Have you started a blog and are wondering how long it will be before it brings those lovely new customers to your (virtual) door? Maybe you’re just thinking of starting one, but are hesitating because you don’t know...
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