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How you can create a successful small business blog

by Kirsty France | Mar 2, 2020 | blog writing, blogging, content marketing, marketing

It’s one thing to know that you want to create a blog as part of your marketing strategy. It’s quite another to actually do it. Maybe you’re feeling a bit daunted at the thought of starting a blog or have created one that’s fizzled out. If you’re reading this,...

When not to blog for your business

by Kirsty France | Feb 10, 2020 | blog writing, blogging, content marketing, marketing, writing

Don’t give yourself a blogging headache I know, I know. I’ve been urging you on to write a blog for your business since the last decade (feels weird to be able to say that), and now I’m telling you not to?! Well, no. Mostly, a blog is still a really good idea...

Christmas blog: Can you write one when your business has nothing to do with Christmas?

by Kirsty France | Nov 5, 2019 | blog writing, blogging, content marketing, marketing, writing

Firstly, an apology. I know that now we’re past Halloween the floodgates have opened and your social media feeds are full of Christmas. I can’t be helping with my Christmas blog posts and festive marketing tips either. To be perfectly honest, I should be talking to...

5 Christmas blog post ideas for businesses that create the perfect day

by Kirsty France | Nov 5, 2019 | blog writing, blogging, content marketing, writing

There are lots of fantastic businesses selling perfect Christmas gifts, but what about the rest of you? What if your business helps your customers to create the perfect Christmas? Are you writing a Christmas blog post to tell them about it? A wide range of businesses...

5 blog post ideas to help you sell more Christmas gifts

by Kirsty France | Nov 4, 2019 | blog writing, blogging, content marketing, marketing

If you run a business that sells perfect Christmas gifts, this is probably peak season for you. I’ve already started my Christmas shopping, and I’ve got a list of local businesses that I’ll be buying from in the coming weeks. I know that you’re already doing loads of...

Does your blog suit the season?

by Kirsty France | Oct 7, 2019 | blog writing, blogging, content marketing, writing

Marketing success isn’t just about how good your message is. It’s about catching your audience at the right time and in the right mood. If you think about what season it is and what’s happening in their lives, you can include references to the things you can help with...
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