by Kirsty France | Jun 12, 2023 | content marketing, content strategy, content writing, marketing
Batch-creating content is one of the easiest ways of creating consistent marketing content when you’re busy, but it’s not the only way. If you’ve been marketing your business for a while, you might think you’ve covered every possible subject. You could be right, but...
by Kirsty France | Apr 12, 2023 | content marketing, content writing, copywriting
Image by Julie Grant Photography Good content marketing headlines can mean the difference between your content being read or totally ignored. (Find out why here.) Here are my tips on how to write a headline that will help you attract the right audience. Make sure your...
by Kirsty France | Mar 27, 2023 | blog writing, content marketing, content writing, copywriting, writing
You might associate the word ‘headline’ with a newspaper or online article, but you use them everywhere in your marketing. They’re the title of your blog posts, the subject line in your emails and even your social media posts have a line at the top that’s the first...
by Kirsty France | Sep 5, 2022 | blog writing, blogging, content marketing, content writing, grammar, writing
Photo by picjumbo.com: https://www.pexels.com/photo/person-holding-blue-ballpoint-pen-writing-in-notebook-210661/ Every so often, a conversation will crop up in my social media feed about grammar. The person writing the post wants to know how much we all care about it...
by Kirsty France | Aug 8, 2022 | blog writing, content marketing, copywriting, emotional marketing, marketing, transformation marketing, website copy, writing
Photo by Karolina Grabowska: https://www.pexels.com/photo/woman-reading-a-magazine-in-her-bed-6633697/ When you create marketing content for your business you’re aiming to show your future customers how each product or service will help them. You’ll do that in...