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Why is accountability important to you as a small business owner?

Why is accountability important to you as a small business owner?

by Kirsty France | Dec 11, 2025 | business growth, business life, Guest blog

New Starts, Cheerleaders, and Facilitation in Business

by Kirsty France | Sep 15, 2025 | business strategy, Guest blog

Starting a business means taking a leap of faith—and I know, sometimes it feels like jumping off a cliff with nothing but a homemade parachute and a prayer! There’s an excitement that comes with every new beginning. When launching a business, the early days are...

How to match your marketing to your business goals

by Kirsty France | Dec 6, 2022 | content marketing, content writing, marketing, writing

http://Photo by RODNAE Productions: https://www.pexels.com/photo/white-printer-paper-on-yellow-table-7414305/ “A dream is just a dream. A goal is a dream with a plan and a deadline.” ~ Harvey Mackay I like this quote for its optimism; you can dream, but you only get...

4 easy steps to help you plan your marketing for 2022

by Kirsty France | Dec 6, 2021 | blog writing, blogging, content marketing, content strategy, marketing

Photo by Bich Tran from Pexels When the Christmas scramble is over, it’s time to turn your attention to a shiny new year. (If you’re really organised, the best time to plan for the new year is before your Christmas marketing even starts.) If you plan...

The top 5 marketing tools you need for your small business

by Kirsty France | Jun 1, 2020 | business growth, content marketing, marketing

Image by Dominika Roseclay via Pexels.com One of the biggest challenges a lot of us face as small business owners is knowing where to spend money. You might have some cash to invest in essential resources. Maybe your business depends on buying stock or equipment. But...

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Latest Posts

  • How to edit your own marketing content (up to a point)October 12, 2026
  • Why good marketing content starts after you stop typingOctober 5, 2026
  • Guest blog - Shona Farmer - Pink Purple Marketing
    What’s a scrappy strategy and how can it help your small business?September 14, 2026
  • Image shows a woman with dark curly hair sitting at a laptop with a notebook, thinking about how to write for humans
    How to write for humans (and the AI reading over their shoulder)September 7, 2026
  • Why your SEO needs to be humanSeptember 1, 2026

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